There’s no better way to tell your story than with a video. Why? Because video is a powerful medium for storytelling because it allows you to engage multiple senses and create a more immersive experience for the viewer. With video, you can use visual elements like imagery and graphics, as well as audio elements like music and dialogue, to bring your story to life. Additionally, video allows you to show rather than tell, which can be particularly effective for conveying complex ideas or emotions.

Another reason why video is a great medium for storytelling is that it allows you to capture and convey movement and change over time. This can be particularly powerful for telling stories about transformation or growth, as you can visually show the progression of events or changes in a character.

Overall, video is a versatile and effective way to tell a great story, whether it's a personal narrative, a documentary, or a fictional story.

• Film videos on location
• Plan the shoot with the in house creative team and necessary stakeholders
• Edit footage in post-production
• Following an outline and/or script
• Inputting sound to enhance footage, which may include selecting music and writing voice-overs
• Inputting graphics to enhance footage
• Improving and correcting lighting, color and sound footage to achieve a cohesive look
• Working closely with the creative services team to present final content that matches objectives
• Experience working with style guides and adhering to strict corporate brand guidelines
• Experience in working with film and video and training in video production and editing software, Adobe Premiere

If you are trying to decide what kind of video to do, here are a few ideas to help you develop your video content strategy:

Interview Videos — Thought leader when interviewing other thought leaders. A good interview should follow a set of guidelines like a blog, but feel unscripted.

Screencast video — One of the simplest ways to create a video is to develop a Screencast video. Recording of voice and presentation demo or walk through.

Video Blogs — Video Blogs are a cheap way to produce, personality-driven, and sheer entertainment. You can shoot a 5-minute blog in front of a webcam with a one-page outline and come off as a real human instead of a brand ambassador.

Culture Video — The culture behind the brand is the secret that whets employee appetites and perks up boarded, disenchanted consumers. Culture videos can introduce a slice of life employees interview, game days in the office, pranks, birthday parties.

Webinar Video — High-value, low-cost endeavors that require no script or actors. Google+ is so popular because Hangout functionality, which allows multiple people to see each other in real-time. There are many other networks to display webinars.

Event Videos — One step up from a webinar is an event video. Covers proceedings of corporate events in a polished — and shareable — fashion.

Presentation Videos — TED talks - short and powerful talks create a compelling and shareable story.

Tutorial Videos — You could focus on producing more helpful product tutorials — by offering small business smart ways they can take advantage of the assets they already own to meet their pain points: up-sell customers, save money, and increase profits.

Product Reviews Video — When an audience trusts you, you are reinforcing the product they know and love.

Behind the Scenes Video — People love businesses that seem to like they are human and not just money making corporations. Great to personalize content.

Living Streaming Videos — Facebook Live, YouTube, and Twitter's Periscope, and now Instagram are the hottest live streaming platforms around.

Our team of designers, writers and developers work together to produce marketing platforms, connections and messages that appeal to your target audience. We work hard to understand your business, and then we help you communicate with customers in a way that’s relevant to them.

Jumpstart your Small Business with a consultative and integrated campaign

Jumpstart your marketing program to build your brand and integrate all your functions. Let's get started with:

• Develop your e-commerce site via Shopify
• Connect your sales channels and Shopify apps
• Compiling and segmenting customer list
• Connect everything to your CRM
• Capture email
• Measure results

Benefits

SMB product targeting — build on your full capability to hyper-targeting audiences

• Generate Leads
• Capture click-through
• Build relationships
• Motivate prospects and convert them to buyers
• Build trust through continuous new content satisfying customer pain points
• Use co-marketing material
• Supports partners to manage or co-manage campaign and recommend continuous improvements

Our approach is to dive deeply into understanding your business and your customers, so we can make informed decisions about how your brand will be represented on the web. We will discuss every aspect of your business, from logo design to what keywords you want associated with your brand. We don’t believe in cookie-cutter solutions. Every business has a unique problem to solve, and we want the best possible solution for you.

Building trust with your audience with the right tools in place to monitor your progress and make modifications as you move forward. It takes time to nurture the relationship and grow your audience’s trust. We will help you reach and engage your audience and delight them with targeted messages.

Our team positions your brand and message to connect you to your audience.

Social media channels and content marketing

We leverage digital channels through social media, Facebook, Instagram, YouTube, Twitter, Google Ad, eBooks, Whitepapers, Infographics, email and websites to connect with your customers and prospects.